Regaining a sense of belonging
Walls
Walls - Murales & Street art for everyone with AI
Walls is a platform designed to make murals and street art more inclusive and accessible to everyone.
By leveraging advanced digital tools and Artificial Intelligence (AI), it enhances the way people experience, interact and discover urban art. No matter the disability, difficulty, the generation you belong to or the way you like to experience things, our AI will adapt every street art tour to your personal necessities.
By leveraging advanced digital tools and Artificial Intelligence (AI), it enhances the way people experience, interact and discover urban art. No matter the disability, difficulty, the generation you belong to or the way you like to experience things, our AI will adapt every street art tour to your personal necessities.
Italy
Local
Development in Orgosolo, then focus on testing in similar villages or cities worldwide starting from Sardinia.
Mainly urban
It refers to other types of transformations (soft investment)
Early concept
No
No
As an individual
Our project aims to address the global issue of accessibility and valorisation of street art, by creating an innovative platform called “Walls.” This platform will provide an inclusive and sustainable model for experiencing urban art through Artificial Intelligence (AI) to make street art accessible to all. The goal is to foster a unique and immersive cultural experience for diverse audiences, including individuals with disabilities and those with specific needs.
The "Walls" platform integrates the core values of the New European Bauhaus, by using digital technologies, creating a dynamic and interactive tour that allows users to engage with street art in ways that were previously inaccessible: the AI-powered system will recognize murals, offering personalized content and adaptable interfaces for every individual, regardless of their abilities.
In alignment with the New European Bauhaus principles, the project promotes sustainability by offering long-term solutions to preserve street art and make it more accessible. It embraces inclusion by breaking down barriers that currently prevent people with disabilities from fully enjoying these cultural expressions, while ensuring that no one is excluded from the experience.
The project is also designed to be scalable and replicable, because the use of AI for cataloging murals and tailoring experiences to individual needs, give the possibility to share these “tour creation methods”, making it accessible also to every tour guide who wants to offer an authentic view of their heritage.
Additionally, the initiative promotes community involvement by supporting the conservation of murals through participatory methods, such as micro-donations and fostering collaboration with local associations, influencers, and accessibility groups. This approach enhances the social and cultural impact of the project, contributing to the broader New European Bauhaus vision of a more inclusive, sustainable, and aesthetically enriched Europe.
The "Walls" platform integrates the core values of the New European Bauhaus, by using digital technologies, creating a dynamic and interactive tour that allows users to engage with street art in ways that were previously inaccessible: the AI-powered system will recognize murals, offering personalized content and adaptable interfaces for every individual, regardless of their abilities.
In alignment with the New European Bauhaus principles, the project promotes sustainability by offering long-term solutions to preserve street art and make it more accessible. It embraces inclusion by breaking down barriers that currently prevent people with disabilities from fully enjoying these cultural expressions, while ensuring that no one is excluded from the experience.
The project is also designed to be scalable and replicable, because the use of AI for cataloging murals and tailoring experiences to individual needs, give the possibility to share these “tour creation methods”, making it accessible also to every tour guide who wants to offer an authentic view of their heritage.
Additionally, the initiative promotes community involvement by supporting the conservation of murals through participatory methods, such as micro-donations and fostering collaboration with local associations, influencers, and accessibility groups. This approach enhances the social and cultural impact of the project, contributing to the broader New European Bauhaus vision of a more inclusive, sustainable, and aesthetically enriched Europe.
accessibility
street art
artificial intelligence
urban tourism
heritage valorisation
Our objectives in terms of sustainability revolve around the preservation, accessibility, and long-term valorization of street art, while lowering the environmental impact of over tourism.
We can summarizes our goals as the following.
Digital Preservation & Reduced Environmental Footprint: Our digital approach reduces the need for physical infrastructure and printed materials, minimizing waste and by promoting domestic tourism we aim to reduce carbon emissions linked to mass tourism and long distance travel.
Community-Driven Conservation & Circular Economy: we implement a participatory conservation model, engaging local communities and businesses to ensure long-term funding for the restoration of murals, creating a self-sustaining model that reinvests in the local cultural ecosystem.
Scalability & Replicability for Broader Impact: the AI-driven methodology enables easy replication in other cities, creating a scalable, sustainable model adaptable to different urban environments. Furthermore, by offering a B2B solution for cultural institutions and tourism operators, we integrate sustainability into a commercial model, fostering long-term impact.
Our project aligns with the New European Bauhaus values, by transforming urban spaces into accessible, interactive cultural experiences without physical expansion or environmental degradation. By combining technology, inclusivity, and participatory conservation, wants to be a new model for sustainable cultural tourism, ensuring that street art remains an asset for future generations.
We can summarizes our goals as the following.
Digital Preservation & Reduced Environmental Footprint: Our digital approach reduces the need for physical infrastructure and printed materials, minimizing waste and by promoting domestic tourism we aim to reduce carbon emissions linked to mass tourism and long distance travel.
Community-Driven Conservation & Circular Economy: we implement a participatory conservation model, engaging local communities and businesses to ensure long-term funding for the restoration of murals, creating a self-sustaining model that reinvests in the local cultural ecosystem.
Scalability & Replicability for Broader Impact: the AI-driven methodology enables easy replication in other cities, creating a scalable, sustainable model adaptable to different urban environments. Furthermore, by offering a B2B solution for cultural institutions and tourism operators, we integrate sustainability into a commercial model, fostering long-term impact.
Our project aligns with the New European Bauhaus values, by transforming urban spaces into accessible, interactive cultural experiences without physical expansion or environmental degradation. By combining technology, inclusivity, and participatory conservation, wants to be a new model for sustainable cultural tourism, ensuring that street art remains an asset for future generations.
The project transforms the appreciation of urban art from a static observation into a dynamic, multisensory journey, ensuring that murals are not only visually impactful but also accessible to all.
Enhancing the Visual & Interactive Experience: the platform elevates the aesthetic impact of murals by integrating augmented reality (AR) and multimedia storytelling, allowing users to experience the artwork beyond its physical form. AI-driven content personalization enables a tailored cultural journey, enriching the experience.
Cultural Enrichment & Storytelling: the platform provides historical, social, and artistic context, turning street art into open-air museums, making public art a shared and meaningful cultural asset.
Creating a Scalable & Replicable Model: the AI-powered design ensures a B2B model for tourism operators and cultural institutions, providing a tool that enhances artistic appreciation while maintaining authenticity.
It aligns with the New European Bauhaus principles by integrating design, accessibility, and cultural storytelling, exemplifying how technology can elevate the aesthetic and experiential value of urban art that transforms how people connect with their surroundings.
Enhancing the Visual & Interactive Experience: the platform elevates the aesthetic impact of murals by integrating augmented reality (AR) and multimedia storytelling, allowing users to experience the artwork beyond its physical form. AI-driven content personalization enables a tailored cultural journey, enriching the experience.
Cultural Enrichment & Storytelling: the platform provides historical, social, and artistic context, turning street art into open-air museums, making public art a shared and meaningful cultural asset.
Creating a Scalable & Replicable Model: the AI-powered design ensures a B2B model for tourism operators and cultural institutions, providing a tool that enhances artistic appreciation while maintaining authenticity.
It aligns with the New European Bauhaus principles by integrating design, accessibility, and cultural storytelling, exemplifying how technology can elevate the aesthetic and experiential value of urban art that transforms how people connect with their surroundings.
We have chosen people with difficulties and disabilities as our core target to develop a support system that can communicate with everyone based on their specific needs. Starting with them allows us to create better experiences and democratize a method for designing tailored experiences. The key objectives of the project in terms of inclusion focus on making street art accessible, affordable, and engaging for all, regardless of physical abilities, generation or cultural differences.
Designing for Universal Accessibility & Engagement: through the adaptable interfaces and the media-telling, the project ensures that everyone, including people with disabilities or difficulties, can fully engage with street art. The user experience is designed to be intuitive and immersive, making urban art exploration more inclusive across different age groups, backgrounds and barriers.
Inclusive & Participatory Design: inclusion of the community that represents the core target in the design of the street art tours user experience based on their feedback and reviews.
Bridging Generational & Linguistic Gaps: the platform offers multilingual tours and incorporates adaptable formats for different generations, from interactive digital storytelling for younger users to simplified navigation for older audiences.
By combining technology and participatory governance, it aligns with the New European Bauhaus principles, making public art an inclusive, accessible, and socially empowering element of urban life.
Designing for Universal Accessibility & Engagement: through the adaptable interfaces and the media-telling, the project ensures that everyone, including people with disabilities or difficulties, can fully engage with street art. The user experience is designed to be intuitive and immersive, making urban art exploration more inclusive across different age groups, backgrounds and barriers.
Inclusive & Participatory Design: inclusion of the community that represents the core target in the design of the street art tours user experience based on their feedback and reviews.
Bridging Generational & Linguistic Gaps: the platform offers multilingual tours and incorporates adaptable formats for different generations, from interactive digital storytelling for younger users to simplified navigation for older audiences.
By combining technology and participatory governance, it aligns with the New European Bauhaus principles, making public art an inclusive, accessible, and socially empowering element of urban life.
Crowdsourced storytelling ensures that different voices contribute to shaping the narratives behind murals. Enhancing street art and murals as cultural heritage offers a unique opportunity to tell local traditions and revitalize the image of small communities, fostering economic growth through increased tourism.
The current European landscape records unprecedented numbers in cultural tourism, primarily concentrated in major cities. However, this phenomenon brings with it the challenge of overtourism, which puts pressure on residents and generates social discontent. With Walls, we aim to decentralize tourism by promoting towns and artistic initiatives in less-visited areas. Since street art is an integral part of local cultural heritage and can be enjoyed at any time of day, it helps distribute tourist flows over 24 hours, including those who explore at night.
Local communities will be actively involved in the best practices of mural conservation, maintenance, and enhancement, with access to a tool that allows them to share their stories in an inclusive way. This approach will make artistic heritage accessible to a wider audience and contribute to creating a sustainable tourism model focused on art preservation.
The current European landscape records unprecedented numbers in cultural tourism, primarily concentrated in major cities. However, this phenomenon brings with it the challenge of overtourism, which puts pressure on residents and generates social discontent. With Walls, we aim to decentralize tourism by promoting towns and artistic initiatives in less-visited areas. Since street art is an integral part of local cultural heritage and can be enjoyed at any time of day, it helps distribute tourist flows over 24 hours, including those who explore at night.
Local communities will be actively involved in the best practices of mural conservation, maintenance, and enhancement, with access to a tool that allows them to share their stories in an inclusive way. This approach will make artistic heritage accessible to a wider audience and contribute to creating a sustainable tourism model focused on art preservation.
Our aim is to collaborate with associations, cooperatives, and local businesses that bring valuable expertise and community connections.
Local Level – Associations & Cooperatives for People with Disabilities: these organizations play a crucial role in co-designing the platform’s accessibility features, providing insights on the needs of individuals with visual, auditory, cognitive, and motor disabilities or difficulties. Partnering with accessibility experts ensures that the project genuinely meets the needs of diverse users.
Local Businesses: Tourism operators, accommodations, and local guides contribute by integrating the platform into their services, supporting economic growth through collaborations and partnerships. Collaboration with local businesses creates a self-sustaining ecosystem, benefiting both tourists and local communities.
Regional & National Potential Collaborations: While the project is still in its early stages, the next steps involve engaging regional and national tourism boards, as well as cultural heritage institutions, making the model adaptable beyond Sardinia.
By integrating local expertise, user-centered design, and tourism sector engagement, the project serves as a scalable model for sustainable cultural tourism.
Local Level – Associations & Cooperatives for People with Disabilities: these organizations play a crucial role in co-designing the platform’s accessibility features, providing insights on the needs of individuals with visual, auditory, cognitive, and motor disabilities or difficulties. Partnering with accessibility experts ensures that the project genuinely meets the needs of diverse users.
Local Businesses: Tourism operators, accommodations, and local guides contribute by integrating the platform into their services, supporting economic growth through collaborations and partnerships. Collaboration with local businesses creates a self-sustaining ecosystem, benefiting both tourists and local communities.
Regional & National Potential Collaborations: While the project is still in its early stages, the next steps involve engaging regional and national tourism boards, as well as cultural heritage institutions, making the model adaptable beyond Sardinia.
By integrating local expertise, user-centered design, and tourism sector engagement, the project serves as a scalable model for sustainable cultural tourism.
The interdisciplinary nature of the project is reflected in its methodological design, integrating diverse fields to create an innovative and accessible experience.
At its core, user experience design ensures usability, accessibility, and personalization, shaping how users interact with the system. This is combined with communication studies to develop an inclusive and adaptable language and multisensory perception research to design engaging experiences across different sensory channels.
The project also leverages transmedia and intergenerational storytelling techniques, enabling fluid narratives across multiple media while making content accessible and meaningful to people of different ages and backgrounds.
These elements are enhanced by advanced technologies for data collection, processing, and visualization, particularly artificial intelligence. AI analyzes and interprets large datasets to personalize user experiences, optimize interaction paths, and ensure equitable access to information.
By merging design, technology, and storytelling, this project creates a dynamic ecosystem that enhances cultural heritage, improves accessibility, and delivers immersive, adaptable, and sustainable experiences.
At its core, user experience design ensures usability, accessibility, and personalization, shaping how users interact with the system. This is combined with communication studies to develop an inclusive and adaptable language and multisensory perception research to design engaging experiences across different sensory channels.
The project also leverages transmedia and intergenerational storytelling techniques, enabling fluid narratives across multiple media while making content accessible and meaningful to people of different ages and backgrounds.
These elements are enhanced by advanced technologies for data collection, processing, and visualization, particularly artificial intelligence. AI analyzes and interprets large datasets to personalize user experiences, optimize interaction paths, and ensure equitable access to information.
By merging design, technology, and storytelling, this project creates a dynamic ecosystem that enhances cultural heritage, improves accessibility, and delivers immersive, adaptable, and sustainable experiences.
Our project transforms urban art into a dynamic, personalized, and immersive journey that can be experienced by everyone. The innovation in our project is based on integration of AI-driven accessibility features, such as: Automated recognition of murals with AI, providing real-time information and interactive content; Personalized tour experiences tailored to individual needs; User-friendly interfaces that adapt to different abilities.
In the realm of street art tourism and urban art appreciation, several initiatives are leveraging digital platforms and emerging technologies to enhance accessibility and engagement:
Digital Platforms and Interactive Maps: Websites and travel apps now offer interactive street art maps, guiding tourists to notable works and transforming exploration into an adventure that blends game and physical experiences.
Virtual and Augmented Reality Tours: Platforms like Street Art Museum Tours offer virtual tours of art museums, allowing users to explore famous artworks and exhibitions from the comfort of their homes.
Social Media Integration: The rise of social media platforms has significantly increased the popularity of urban and public art practices, enabling them to showcase to a global audience and engage with communities in new ways.
While these initiatives have made strides in promoting street art and enhancing accessibility, there remains a need for comprehensive solutions that integrate AI-driven personalization, inclusivity, and sustainability to fully transform the street art tourism experience.
In the realm of street art tourism and urban art appreciation, several initiatives are leveraging digital platforms and emerging technologies to enhance accessibility and engagement:
Digital Platforms and Interactive Maps: Websites and travel apps now offer interactive street art maps, guiding tourists to notable works and transforming exploration into an adventure that blends game and physical experiences.
Virtual and Augmented Reality Tours: Platforms like Street Art Museum Tours offer virtual tours of art museums, allowing users to explore famous artworks and exhibitions from the comfort of their homes.
Social Media Integration: The rise of social media platforms has significantly increased the popularity of urban and public art practices, enabling them to showcase to a global audience and engage with communities in new ways.
While these initiatives have made strides in promoting street art and enhancing accessibility, there remains a need for comprehensive solutions that integrate AI-driven personalization, inclusivity, and sustainability to fully transform the street art tourism experience.
This approach comes from our belief that anyone with the expertise to enhance cultural heritage should have access to an inclusive tool that enables them to share it with the widest possible audience.
Our project leverages Artificial Intelligence (AI) for the automatic recognition and cataloging of murals, the identification of accessibility challenges, and the personalization of user experiences, tailoring them to individual needs.
Additionally, AI allows us to establish reliable standards for designing inclusive experiences and make them accessible to the B2B market, which is actively seeking innovative solutions in the tourism sector.
The goal is to develop a tool that adapts the core experience to users' personal preferences. Customizations are based on specific accessibility requirements, optimizing navigation and visualization for all individuals. This includes assistive technologies for visually impaired users as well as solutions for elderly individuals with mobility limitations.
Our project leverages Artificial Intelligence (AI) for the automatic recognition and cataloging of murals, the identification of accessibility challenges, and the personalization of user experiences, tailoring them to individual needs.
Additionally, AI allows us to establish reliable standards for designing inclusive experiences and make them accessible to the B2B market, which is actively seeking innovative solutions in the tourism sector.
The goal is to develop a tool that adapts the core experience to users' personal preferences. Customizations are based on specific accessibility requirements, optimizing navigation and visualization for all individuals. This includes assistive technologies for visually impaired users as well as solutions for elderly individuals with mobility limitations.
Our project offers a scalable and adaptable model that can be transferred to other locations, audiences, and cultural contexts, ensuring wider accessibility and sustainability. Several key elements make this possible:
The AI-powered mural recognition system and interactive digital tours can be easily adapted to different cities worldwide.
The customizable accessibility features can be tailored to various disability communities based on local needs.
The platform’s digital infrastructure is designed to be flexible, allowing cultural organizations, tourism operators, and local governments to integrate it into their own tourism strategies.
The co-design methodology can be replicated in any city seeking to make its cultural assets more accessible.
The participatory preservation model can serve as a blueprint for sustaining street art and urban cultural heritage.
The project’s educational aspect can be expanded to museums, cultural festivals, and educational programs.
The AI-driven personalization engine can adapt to various learning styles, making it useful in schools and cultural institutions to promote inclusive art education.
By making street art and urban culture more accessible, interactive, and sustainable, our project provides a replicable, tech-driven framework for digital cultural tourism that can enhance the visibility and longevity of street art worldwide.
The AI-powered mural recognition system and interactive digital tours can be easily adapted to different cities worldwide.
The customizable accessibility features can be tailored to various disability communities based on local needs.
The platform’s digital infrastructure is designed to be flexible, allowing cultural organizations, tourism operators, and local governments to integrate it into their own tourism strategies.
The co-design methodology can be replicated in any city seeking to make its cultural assets more accessible.
The participatory preservation model can serve as a blueprint for sustaining street art and urban cultural heritage.
The project’s educational aspect can be expanded to museums, cultural festivals, and educational programs.
The AI-driven personalization engine can adapt to various learning styles, making it useful in schools and cultural institutions to promote inclusive art education.
By making street art and urban culture more accessible, interactive, and sustainable, our project provides a replicable, tech-driven framework for digital cultural tourism that can enhance the visibility and longevity of street art worldwide.
By combining technology, accessibility, and cultural sustainability, our project not only solves local challenges in Sardinia but also provides a scalable, innovative framework that can be applied globally to redefine how people interact with street art and urban culture.
Challenge: Lack of Accessibility in Cultural Tourism
Local Solution: By collaborating with disability associations in Sardinia, we ensure that urban art is accessible through AI-powered inclusivity tools (audioguides, sign language, customizable interfaces).
Global Impact: This model can be applied in other cities to make heritage and street art tourism more inclusive for people with disabilities.
Challenge: Loss of Cultural Heritage Due to Lack of Preservation & Funding
Local Solution: Our digital archive of murals prevents street art from being lost due to time, weather, or urban changes. Micro-donations and partnerships provide sustainable funding.
Global Impact: This can serve as a blueprint for urban art conservation, helping cities preserve street art as part of their cultural identity.
Challenge: Unsustainable & Over-Tourism Models
Local Solution: By offering hybrid physical-digital experiences, the project reduces the environmental footprint of tourism while supporting local economies.
Global Impact: This model can inspire more sustainable tourism practices, balancing cultural engagement with environmental and economic responsibility.
Challenge: Lack of Accessibility in Cultural Tourism
Local Solution: By collaborating with disability associations in Sardinia, we ensure that urban art is accessible through AI-powered inclusivity tools (audioguides, sign language, customizable interfaces).
Global Impact: This model can be applied in other cities to make heritage and street art tourism more inclusive for people with disabilities.
Challenge: Loss of Cultural Heritage Due to Lack of Preservation & Funding
Local Solution: Our digital archive of murals prevents street art from being lost due to time, weather, or urban changes. Micro-donations and partnerships provide sustainable funding.
Global Impact: This can serve as a blueprint for urban art conservation, helping cities preserve street art as part of their cultural identity.
Challenge: Unsustainable & Over-Tourism Models
Local Solution: By offering hybrid physical-digital experiences, the project reduces the environmental footprint of tourism while supporting local economies.
Global Impact: This model can inspire more sustainable tourism practices, balancing cultural engagement with environmental and economic responsibility.
In the initial phase of the project, we aim to develop an accessible and functional prototype with minimal investment. Using Google My Maps, we will map the murals of Orgosolo, manually uploading images, titles, and descriptions in multiple languages. Users can access the tour via a landing page, promoted through Instagram and local informational materials. After selecting and paying for a tour via PayPal, users will receive a link to the map, guiding them through the village to explore the murals independently.
The goals for this phase include creating a storytelling tour of Orgosolo's murals, adapting it to various disabilities, and validating public interest by tracking user engagement. We will also involve the local community in preserving the artistic heritage and seek input from individuals with disabilities to enhance accessibility.
Revenue will be generated from tour sales at €15 each, paid through PayPal, and local business sponsorships at €120 annually.
Marketing will focus on social media, particularly Instagram and Facebook, featuring virtual tours, user testimonials, and feedback on accessibility. We will also engage local businesses and associations to contribute small donations for mural restoration and collaborate on events. Focus groups will be invited to test the tour and share experiences on social media.
Looking to the future, the project will expand globally, allowing users to become tour creators and showcase murals from around the world. A centralized platform will integrate multimedia features like augmented reality to enhance the tour experience. Local communities will collaborate to create and adapt tours, ensuring the project's sustainability and global growth.
The goals for this phase include creating a storytelling tour of Orgosolo's murals, adapting it to various disabilities, and validating public interest by tracking user engagement. We will also involve the local community in preserving the artistic heritage and seek input from individuals with disabilities to enhance accessibility.
Revenue will be generated from tour sales at €15 each, paid through PayPal, and local business sponsorships at €120 annually.
Marketing will focus on social media, particularly Instagram and Facebook, featuring virtual tours, user testimonials, and feedback on accessibility. We will also engage local businesses and associations to contribute small donations for mural restoration and collaborate on events. Focus groups will be invited to test the tour and share experiences on social media.
Looking to the future, the project will expand globally, allowing users to become tour creators and showcase murals from around the world. A centralized platform will integrate multimedia features like augmented reality to enhance the tour experience. Local communities will collaborate to create and adapt tours, ensuring the project's sustainability and global growth.
