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The Wideshot
The Wideshot Programme
"The Wideshot" equips you with multimedia and creative skills essential for a successful career in the digital media landscape.
Ireland
Regional
Dublin, Limerick & Galway .. all in ireland
Mainly urban
It refers to other types of transformations (soft investment)
Yes
2024-10-01
No
No
No
As a representative of an organisation

The Wideshot Programme by GORM is an intercultural media initiative empowering young people (18–30), particularly from migrant and ethnically diverse backgrounds, through digital storytelling and creative media. It fosters belonging, representation, and professional pathways into the media industry.

Through hands-on workshops, mentorship, and an immersive summer incubator, participants gain technical skills and industry exposure while developing personal narratives that challenge stereotypes and promote intercultural dialogue. The programme culminates in a showcase event, where a selected project is developed and premiered, with traineeships offered to outstanding participants.

Wideshot embodies Belonging Design Principles, ensuring that diverse voices are amplified and that participants see themselves reflected in the stories being told. By addressing barriers to media access, the programme fosters social cohesion and intercultural competence while driving sustainable diversity in creative industries.

Since inception, Wideshot has engaged hundreds of young creatives, facilitated partnerships with media professionals, and secured placements for alumni. Its impact extends beyond participants, shaping public discourse and fostering a more inclusive society through the power of storytelling.
Belonging
Storytelling
Inclusion
Empowerment
Intercultural Dialogue
The Wideshot Programme integrates sustainability through its social, educational, and environmental dimensions, ensuring long-term impact in the creative sector while fostering intercultural belonging and inclusion.

1. Social Sustainability – Fostering Long-Term Inclusion
Wideshot is designed to address systemic barriers faced by young people, particularly those from migrant and ethnically diverse backgrounds, in accessing the media industry. By providing skills-based training, mentorship, and career pathways, the programme creates long-term opportunities for participants to gain employment and visibility in creative fields. Through partnerships with industry professionals, community organisations, and public institutions, Wideshot ensures sustained engagement, supporting participants beyond the programme with internships and job placements.

2. Educational Sustainability – Equipping Future Leaders
Wideshot prioritises intercultural competence and digital literacy, ensuring participants develop transferable skills that support career longevity. Using Belonging Design Principles, the programme offers a structured curriculum covering storytelling, technical media skills, and professional networking, creating a self-sustaining cycle where alumni mentor future cohorts. By embedding cultural awareness into its training, Wideshot promotes sustainable social impact, reducing discrimination and fostering community resilience.

3. Environmental Sustainability – Sustainable Media Production
The programme minimises its ecological footprint by focusing on digital-first content, reducing reliance on printed materials and physical infrastructure. It promotes ethical storytelling, encouraging participants to create media projects that reflect socially and environmentally conscious themes. Additionally, workshops integrate discussions on sustainable media practices, including energy-efficient production techniques and the responsible use of resources.
The Wideshot Programme is a pioneering initiative that merges artistic excellence with social impact, providing young people—especially from migrant and ethnically diverse backgrounds—the skills to tell their own stories through high-quality digital storytelling. It enhances visual storytelling, representation, and social cohesion, aligning with the New European Bauhaus values of beauty, inclusion, and belonging.

1. Aesthetic Excellence – Elevating Marginalised Narratives
Wideshot fosters artistic innovation by providing training in filmmaking, cinematography, and storytelling techniques. Participants explore visual aesthetics and creative expression, ensuring authentic and underrepresented narratives are presented with technical excellence. Working with established filmmakers and mentors, they create compelling stories that challenge stereotypes and promote diverse perspectives.

2. Enhancing the Quality of Experience – Immersive Learning
The programme is designed as an experiential journey, featuring hands-on workshops, mentorship, and industry exposure. Through the Summer Incubator, participants develop their own media projects with professional guidance and access to studio equipment. The programme culminates in a public screening and showcase, where their work is presented to industry leaders and the wider public, boosting their confidence and career opportunities.

3. Cultural Benefits – Building an Inclusive Media Landscape
Wideshot increases representation in media, ensuring young people from diverse backgrounds have a platform to share their stories. By bridging cultural divides through storytelling, it fosters social cohesion, challenges stereotypes, and inspires a new generation of media professionals.

As a scalable model, Wideshot exemplifies how aesthetics, immersive learning, and cultural empowerment can shape the future of storytelling, media, and social inclusion in Europe.
1. Accessibility – Removing Barriers to Participation
The Wideshot ensures no financial or geographical barriers to access. Though based in Ireland, the programme funds travel and accommodation, allowing participants from different regions to take part. Workshops are held in multiple locations, and for those unable to attend in person, digital learning materials are provided. Using Design for All principles, the curriculum includes language support, trauma-informed facilitation, and culturally sensitive mentorship, ensuring an inclusive learning environment.

2. Affordability – Free Participation Through a Sustainable Model
Unlike traditional media training programmes, Wideshot is completely free. GORM operates as a social enterprise, working with companies in the media industry through consultancy and training services. All profits are reinvested into the Wideshot and community initatives, ensuring that financial constraints never limit participation. Professional equipment, mentorship, and training are fully covered, and outstanding participants receive scholarships and grants (from our partners) for further career development.

3. Inclusive Governance & Societal Change
The Wideshot is built on co-creation, with community voices, mentors, and alumni shaping its development. Participants contribute to future programme design, ensuring it remains responsive to their needs. By connecting young creatives with industry professionals, Wideshot challenges existing power structures and creates a more representative media sector in Ireland.

Exemplary Impact
The Wideshot is a scalable and sustainable model for inclusive education and cultural equity. By ensuring free, accessible, and industry-supported participation, it empowers diverse voices, proving how a social enterprise can drive real change in media and society.
1. Role of Citizens – Active Participants & Storytellers
Young people (18–30) from underrepresented communities are at the heart of Wideshot. They are not just beneficiaries but active creators who shape the programme’s content and direction. Participants engage in:

Hands-on media training & mentorship with professionals.
Workshops & incubators, where they develop personal storytelling projects.
Final showcase events, where their work is presented to industry leaders, civil society, and the public.
By sharing their lived experiences through creative storytelling, participants challenge stereotypes, influence cultural narratives, and strengthen social cohesion. Their direct involvement ensures that The Wideshot remains relevant, impactful, and reflective of their voices.

2. Role of Civil Society – Collaboration & Outreach
The Wideshot collaborates with NGOs, cultural organisations, and advocacy groups to reach diverse participants and ensure the programme remains inclusive and socially conscious. Civil society plays a crucial role by:

Providing outreach & participant referrals to ensure accessibility.
Co-hosting workshops in community centres and cultural hubs.
Shaping programme design through feedback and co-creation efforts.

3. Impact of Citizen & Civil Society Involvement
The engagement of citizens and civil society has strengthened the programme’s reach, cultural impact, and sustainability. It has led to:

Higher participation rates & retention, ensuring long-term impact.
A more diverse, inclusive media sector, where underrepresented voices shape narratives.
Sustained partnerships, making Wideshot a replicable model for inclusive storytelling in Ireland.
By actively involving participants and civil society, The Wideshot empowers communities, enriches media representation, and fosters long-term societal change.
The Wideshot Programme engages stakeholders at local, national, and European levels to ensure accessibility, industry relevance, and sustainability. Their involvement strengthens outreach, funding, and career pathways for participants, particularly those from migrant and ethnically diverse backgrounds.

At the local level, Wideshot collaborates with community organisations, media professionals, and local authorities to make the programme widely accessible. Groups such as the Irish Refugee Council and Black & Irish support outreach and recruitment, while filmmakers and media mentors provide hands-on training. Local councils such as Limerick and South Dublin assist with funding and venue support, reinforcing the programme’s community-driven approach.

At the national level, Wideshot works with media companies, funding bodies, and universities to ensure financial sustainability and career development. Broadcasters and media companies offer internships and industry connections, while The Arts Council and other funders help keep the programme free for participants. Higher education institutions contribute to curriculum development, enhancing the educational foundation.

At the European level, Wideshot integrates best practices in intercultural storytelling through engagement with EU cultural networks and media programmes. These connections bring knowledge-sharing opportunities and align the programme with international standards.

This collaboration has kept the programme free, created employment pathways, and increased media diversity. By engaging stakeholders at all levels, Wideshot serves as a scalable model for intercultural media training and social inclusion.
The Wideshot Programme integrates expertise from media, intercultural studies, social psychology, and education to create a holistic and impactful initiative. By combining these disciplines, the programme ensures that participants gain technical media skills, cultural competence, and industry awareness, making it a unique and interdisciplinary approach to storytelling and inclusion.

In the media and film sector, professionals such as filmmakers, producers, and digital media experts provide training in storytelling, cinematography, editing, and content creation. Their expertise ensures that participants develop practical industry skills while also learning how to use media as a tool for social impact.

Intercultural studies and social psychology shape the programme’s inclusive and culturally responsive framework. Experts in intercultural competence and diversity training contribute to the curriculum, ensuring participants understand the power of representation, identity, and inclusion in media. By embedding Belonging Design Principles, Wideshot actively challenges stereotypes and promotes social cohesion through storytelling.

The education and training sector enhances the learning experience by structuring the programme to be accessible, engaging, and skill-driven. Educators design interactive workshops and use research-backed learning methods to ensure effective knowledge transfer.

These disciplines interact through collaborative workshops, mentorship, and programme co-design. Media professionals teach technical skills, intercultural experts provide critical context, and educators ensure the learning process is effective and inclusive. This cross-disciplinary approach enhances the programme’s impact, equipping participants with creative and intercultural expertise, preparing them for careers that bridge media, culture, and social change.
The Wideshot Programme redefines socially engaged filmmaking by combining media training, intercultural competence, and social impact in a fully accessible and industry-integrated model. Unlike traditional programmes that focus only on technical skills, Wideshot ensures participants understand the social and cultural power of media, using filmmaking as a tool for representation and belonging.

A key innovation is the Belonging Design Principles, which shape storytelling to promote social cohesion and challenge dominant narratives. Participants from migrant and ethnically diverse backgrounds are empowered to tell their own stories, rather than being subjects of external narratives.

Unlike mainstream initiatives, which often require formal qualifications or industry connections, Wideshot is completely free and removes economic and geographical barriers by funding travel and accommodation. It is sustained through a social enterprise model, where profits from GORM’s media consultancy and training services are reinvested to make the programme financially sustainable.

Another innovation is the interdisciplinary approach, where media professionals, intercultural psychologists, educators, and community organisations collaborate to provide both technical filmmaking skills and a deep understanding of diversity, inclusion, and identity. This fusion ensures participants create ethically responsible and socially impactful content.

Finally, Wideshot creates real employment pathways, linking participants with mentors, media companies, and broadcasters who offer internships and career opportunities—bridging the gap between training and professional media careers.

By breaking barriers, reshaping narratives, and integrating intercultural training, Wideshot is an innovative and scalable model that transforms socially engaged filmmaking into a tool for systemic change.
The Wideshot Programme combines media training, intercultural competence, and industry integration to empower young people, particularly from migrant and ethnically diverse backgrounds. Its three-stage approach ensures participants gain technical skills, social awareness, and career opportunities.

Empower through Training – Participants take part in hands-on workshops led by industry professionals, covering storytelling, cinematography, and editing. Learning is practical and project-based, ensuring immediate application.

Engage through Intercultural Learning – Wideshot embeds Belonging Design Principles and intercultural psychology, helping participants understand representation, diversity, and ethical storytelling. Mentorship and group discussions encourage reflection on identity and media’s social impact.

Enable through Industry Integration – Participants present their work at public showcases, gaining exposure to media companies and broadcasters. The programme provides internships, funding, and networking opportunities, ensuring a pathway into professional filmmaking.

Wideshot is completely free, removing economic and geographical barriers by covering travel, equipment, and mentorship. It is sustained through a social enterprise model, where profits from GORM’s consultancy services fund the programme.

By integrating technical, cultural, and industry-focused learning, Wideshot creates a scalable and sustainable model for using filmmaking as a tool for social change and career development.
The Wideshot Programme is designed to be replicable and adaptable, making it applicable to different locations, groups, and contexts. Several elements can be transferred to other regions, communities, and industries looking to use storytelling for inclusion, representation, and social change.

Training Model & Methodology – The three-stage approach (Empower, Engage, Enable) can be applied globally to train underrepresented communities in media production. The combination of hands-on filmmaking, intercultural education, and industry integration makes it scalable for education, journalism, and activism.

Intercultural Competence & Social Impact Storytelling – The Belonging Design Principles and intercultural psychology framework can be used in other media and community initiatives to promote ethical and inclusive storytelling. NGOs, schools, and media organisations could integrate these principles into their own programmes.

Social Enterprise Funding Model – Wideshot is sustained by blend of National Funding and GORM’s consultancy services, where profits from media training and DEI consulting fund free access for participants. This self-sustaining model could be replicated by organisations looking to merge commercial services with social impact.

Digital Learning – Online resources, digital storytelling workshops, and mentorship allow for scalability in areas with limited access to in-person training, making Wideshot adaptable to different cultural and geographical settings.

Industry Partnerships & Career Pathways – Wideshot’s focus on mentorship, internships, and showcasing participant work can be applied to other creative industries, ensuring that diverse voices gain real-world career opportunities.

By offering a scalable methodology, self-sustaining funding model, and adaptable training approach, The Wideshot can be expanded across different cultural, social, and geographical contexts, fostering inclusive storytelling and industry access worldwide.
The Wideshot tackles global challenges related to representation, social exclusion, and access to creative industries by providing local solutions that empower young people, particularly those from migrant and ethnically diverse backgrounds in Ireland. Through media training, intercultural education, and career pathways, Wideshot directly addresses key societal issues.

Underrepresentation in Media & Cultural Sectors
Across the world, marginalised communities struggle for authentic representation in media, often having their stories told by outsiders. Wideshot provides a local solution by training and mentoring diverse young creatives, ensuring they own their narratives and gain direct access to film, media, and journalism opportunities.

Social Exclusion & Polarisation
Many societies face growing cultural divisions and a lack of intercultural dialogue, leading to misunderstanding and discrimination. Wideshot integrates intercultural psychology and belonging design principles to help participants explore identity and inclusion through storytelling, promoting social cohesion and challenging stereotypes.

Barriers to Entry in the Creative Industry
Economic and social barriers often prevent underrepresented talent from entering creative fields. Wideshot removes these barriers by providing free training, covering travel costs, and connecting participants with industry mentors, ensuring equal access to professional opportunities.

Lack of Sustainable Career Pathways
Even when media training exists, young creatives often lack industry connections to build careers. Wideshot partners with broadcasters, production companies, and professionals, offering internships, mentorships, and networking, ensuring participants move from training to employment.

By addressing global challenges through local, scalable solutions, Wideshot proves how inclusive media training can create systemic change, making the industry more diverse, representative, and socially conscious.
Although only two years old, the Wideshot Programme has already made a significant impact in fostering belonging, representation, and career access for young people from migrant and ethnically diverse backgrounds in Ireland.

1. Direct Beneficiaries – Empowering Young Creatives
Over 100 young people have received free filmmaking training, mentorship, and industry workshops, gaining technical skills and intercultural competence. Many have progressed to internships and media careers, increasing diverse representation in Ireland’s creative industry. A growing alumni network ensures peer mentorship and sustainability.

2. Indirect Beneficiaries – Media & Community Impact
Wideshot showcases participants’ work at major events, with over 300 attendees in 2024. Online, its digital storytelling campaigns have reached over 500,000 impressions, amplifying diverse voices. Broadcasters and media companies benefit from a new pipeline of diverse talent, while migrant communities see authentic representation in mainstream media.

3. Systemic & Cultural Impact
Wideshot has reshaped narratives in Irish media by eliminating financial barriers and increasing industry access. It has led to collaborations with national broadcasters and and GORM has contributed to Ireland’s Gender, Equality, Diversity, and Inclusion (GEDI) Media Strategy as a result. Additionally, GORM is now training media industry leaders, ensuring long-term structural change.

By fostering belonging through storytelling and career pathways, Wideshot is proving to be a movement for inclusive and representative media—and it’s only getting started.